SKGO Exchange 3

Public relations (PR) should represent a set of deliberate, planned and continuous activities to establish and maintain mutual understanding between the organization and its environment.

 

In local government bodies, dealing with professional public relations in recent years has become a visible and recognizable. In the period after 2000 forming of PR services in local governments began, with the responsibility to inform public about the activities of the municipality.

 

The training is aimed at improving knowledge and skills of participants, necessary for professional public relations, media relations, internal and crisis PR, planning in public relations and everything that affects the improvement of the information sector.

 

Training is primarily for employees of local governments working in public relations, but also for the mayors, heads of municipal administration and other officials of LSGs that directly or indirectly affect the organization's relationships with the public.

 

Training duration: 2 days

 

Scheduled trainings:

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Training archive:

• 11-12 April 2011 in Valjevo
• 13-14. december 2011, Palić